Positively Pittsburgh Live News Part I
8-5-13
Co-host Jo Ann Forrester, founder, president and owner of S I Business Associates, a business growth management firm established in 1975. Over 75,000 hours of experience in teaching, consulting, financing, human relations, speaking, writing and business development classes, writing and public relations, seminars and individual consultations have made her a prominent woman on the business scene in Pennsylvania..As a financial consultant and growth management specialist, JoAnn has specialized in helping small businesses grow and prosper. A number of her clients have won local, regional and national recognition for their achievements as small business owners.In 1998 she co-developed the PRICE IT PERFECT(TM) Cost Management and Analysis program for small business. Through the use of the cost analysis and projections of the Price It Perfect. Jo Ann has been able to secure loan proposal approvals of over 40 million dollars in capital for small business owners. In recognition of her contributions and advocacy of small and woman owned business JoAnn is a recipient of the prestigious 2010 Greater Pittsburgh YWCA Tribute to Women in the Entrepreneur category.
POSITIVELYPITTSBURGHLIVE SPONSORED EVENTS: Each One Teach One Radio and Music Conference, Celebrate and Share Breakfast Celebration 19th Amendment, Kindle Give Away Folly of Marketing Plan in Your Head, 101 Reasons to Write One, Tickets to Shades of Grey Watch for Details
CULTURAL CLUES: PITTSBURGH SYMPHONY ORCHESTRA DUO TO PLAY AT CHILDREN'S HOSPITAL IN VIENNA, Simply Jazz and Blues Festival, Big George, Autism Friendly Performance THE LION KING
KIDZ KORNER: Award-winning three-dimensional decor for pediatric practice, Hot Places for Cool Kids
WOMEN AND GIRLS ADVANCEMENT: 93rd Anniversary of the Passage of the 19th Amendment
BUSINESS BUZZ: Unemployment rate one of the lowest, Ecommerce Day Forum, LAUNCHPGH.com, Happy Birthday Pittsburgh 2030 District, Affordable Care Act Training Workshop
WHERE IN THE WORLD IS TECHNOGRANNY?
Defending the Caveman, Aladdin’s Eatery McKnight Rd., Speaking at Each One Teach One Radio and Music Conference
Each One Teach One Radio and Music Conference
PPL SPONSORED EVENTS
Each One Teach One Radio and Music Conference
Celebrate the 93rd Anniversary of the Passage of the 19th Amendment!
Wednesday, August 28, 2013
"Folly of the Marketing Plan in Your Head” truly will give you a 101 Reasons to Write One. And the K.I.S.S. List will make it simple for you. There are even downloadable templates to help you keep track of your information. You will learn where to start with goals and self evaluation. Both very important tools because if you don't know where you are going, you will never figure out how to get there.
There are important lessons about
• defining your product
• whose needs it will satisfy
• how to get your message out to them.
In simple laymen's terms you will also learn
• how to determine your best customer
• your target market
• and your pricing strategy--the lost component of marketing.
In addition included are lessons on
• super data and how it can help you to segment your market,
• how to utilize long term evaluations of your sales results progress
• and ways to eliminate your customers’ obstacles in doing business with you.
This book covers everything from social media, customer appreciation and of course the personal touch. Come away with multiple ways to "touch" your clients so that you are "first on their mind" and their money is "in your bank account."
Important Take Away from this book:
• Why you need a written marketing plan
• What you will learn about your business in the process of writing your marketing plan
• How writing and then implementing your plan will increase your bottom line sales and profit
• How to use your market data to keep your business fresh, growing and sustainable
• Resources that will help you with your marketing plan and in your business
Author of” Windshift” and “Username” and publisher, Joyce Faulkner says, "It's a quick read but you will go back many times to read again and garner more in depth information."
CULTURAL CLUES
PITTSBURGH SYMPHONY ORCHESTRA DUO TO PLAY AT CHILDREN’S HOSPITAL IN VIENNA
On August 28, during the Pittsburgh Symphony Orchestra’s European Festivals Tour, Concertmaster Noah Bendix-Balgley and Associate Principal Violist Tatjana Mead Chamis will share their talents with a very special audience. The pair will spend part of their day off visiting 
Pittsburgh Symphony violist Penny Brill, noted for her work with music therapists, will be guiding Bendix-Balgley and Chamis in learning popular Austrian tunes and interacting with the children. There will be a translator to assist with communication, and both Bendix-Balgley and Chamis are fluent in German. Brill pioneered the development of the Music and Wellness Program and played her viola for children at St. Anna’s in 2012 while the orchestra was in residence in Vienna.
St. Anna Children’s Hospital was founded in 1837 and is one of the oldest hospitals in Austria. The hospital treats children up to 18 years of age and specializes in blood disorders and cancer treatment. After last year’s Music and Wellness session, St. Anna’s hospital staff wrote to Brill, saying “It was a privilege for the audience, as well as the staff and family members present, to witness the delight and joy you brought to the sick children. Many of them are still asking when you will be back.”
On August 29 and 30, the Pittsburgh Symphony Orchestra will perform at the Grafenegg Music Festival in Vienna before continuing onto Berlin for the next concert of the symphony’s European Festivals Tour.
Dear Jazz and Blues Lover! Aug. 23 - 25, 2013
I am so happy to bring the very first Simply Jazz and Blues Festival to So. W.Va. I have been hosting my radio show, "Simply Jazz and Blues" for three years now and have found that the jazz and blues audience is alive and well in southern W.Va. They have just never had access to live performances right here in this area on a regular basis. Now with the success of the show and the opening of 110 Marshall; jazz and blues has a true home in the hills of W.Va.
We want to invite you music lovers from everywhere to visit us here in Wild, Wonderful West
THE LION KING
Saturday, September 21
2:00pm • Benedum Center
2:00pm • Benedum Center
The Pittsburgh Cultural Trust is proud to partner with Disney Theatrical Productions for a very special performance of Disney’s THE LION KING. This presentation will be a sensory-friendly performance that allows families with members on the Autism spectrum to experience a Broadway production with several alterations that meet the needs of the audience. Pittsburgh will be the third city to offer this type of program, and The Pittsburgh Cultural Trust remains committed to making theater and the arts accessible to all audiences.Disney Theatrical Productions has made small
changes to the presentation that will make it more comfortable for this
audience to experience a Broadway show. For more details, visit TrustArts.org/Autism
KIDZ KORNER
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| Tender Care Pediatric Dentistry |
Story compliments of Jayne Huston at E-Magnify
Not many people would compare their dentist to an artist, but that’s exactly how Beatriz De La Roche, DMD views herself and the profession.
“Dentists must have good motor skills,” she explained. “And they actually are sculpting when they fix a tooth…it’s really quite an artistic field.”
De La Roche took her passion for art a step further when she elected to transform her practice, Tender Care Pediatric Dentistry, into a work of art – pleasing her young clients and their parents.
Not many people would compare their dentist to an artist, but that’s exactly how Beatriz De La Roche, DMD views herself and the profession.
“Dentists must have good motor skills,” she explained. “And they actually are sculpting when they fix a tooth…it’s really quite an artistic field.”
De La Roche took her passion for art a step further when she elected to transform her practice, Tender Care Pediatric Dentistry, into a work of art – pleasing her young clients and their parents.
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| Tender Care Pediatric Dentistry |
Not only were her patients impressed, but, so was the staff at Insical Edge Magazine. Last year, Dr. De La Roche’s office was profiled in the magazine for its design as the Best Pediatric Practice; she was nominated by her suppliers and fellow dentists.
“Wow – fun! The décor really caters to pediatric patients,” stated the editorial staff.
“Wow – fun! The décor really caters to pediatric patients,” stated the editorial staff.
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| Tender Care Pediatric Dentistry |
Dr. De La Roche, who stated she spent five years planning for the office, personally sketched every themed room. “I’ve been painting and drawing since I’ve been allowed to draw,” she said. “I concentrate on pastels and wildlife and have had my artwork on display and for sale at galleries in Barcelona.”
Pittsburgh's hot places for cool kids
From Our Friends at Kidsburgh
When the heat is relentless, there’s nothing more refreshing than the gush of cool water, especially when it’s splashing from colorful buckets and flower spouts and creating shallow pools that cool little toes.
Pittsburgh lost 13 municipal swimming pools in 2004, due to budget cuts. Since then, it has responded with a wave of miniature water parks. Four “spray parks” offer free fun from 9 a.m. to 8 p.m. every day.
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| Photo Courtesy of Kidsburgh website |
The two newest parks opened last May. The Shadyside Spray Park is next to Mellon Park, and the East Hills Park sits beside the city playground on Wilmer Drive; they join spray parks at the former Cowley Pool facility in Troy Hill, and in Beechview, next to the Vanucci Playground, on Orangewood Avenue and Westfield.
The city broke ground on a fifth spray park in July at the Warrington Community Center in Beltzhoover, which promises to be the largest park to date. It will open in August and feature even more water buckets, sea monsters and flower towers than existing parks.
Spray Parks are bringing back a sense of community in the summer months that was lost with the pools, says Tyeshia Morris, who visits all of them with her two children, ages seven and one. “My daughter loves the sprinklers. I have a hard time getting her to leave." Read the entire story here.
WOMEN AND GIRLS ADVANCEMENT
Celebrate and Share Invites You to the 5th Annual Breakfast at the Rivers Club
Celebrate the 93rd Anniversary of the Passage of the 19th Amendment! Wednesday, August 28, 2013
Rivers Club, Oxford Centre Downtown, Pittsburgh, PA
7:45 am - 9:30 am
Donation: one ticket $45
Honorary Sponsors $93
Table of 10: $450
Founding Sponsors $1,000
Hosted by Bonnie DiCarlo & JoAnn R. Forrester
MAKE YOUR RESERVATION NOW
Bonnie DiCarlo: bonnie255@aol.com 412.480.5247
JoAnn Forrester: selfimagebz@aol.com 412.440.6969
Join us for a special presentation on "What does the Right to Vote Mean to Me?"
Hear our distinguished panel of women talk about what the Right to Vote means to them.The right of citizens of the United States to vote shall not be denied or abridged by the United States or by any State on account of sex. Congress shall have power to enforce this article by appropriate legislation. August 26, 1920
Bonnie DiCarlo: bonnie255@aol.com 412.480.5247
JoAnn Forrester: selfimagebz@aol.com 412.440.6969
Join us for a special presentation on "What does the Right to Vote Mean to Me?"
Hear our distinguished panel of women talk about what the Right to Vote means to them.The right of citizens of the United States to vote shall not be denied or abridged by the United States or by any State on account of sex. Congress shall have power to enforce this article by appropriate legislation. August 26, 1920
BUSINESS BUZZ
The unemployment rate in the Pittsburgh region continues to be one of the lowest compared with its benchmark peers. With a seasonally adjusted unemployment rate in June of 6.8 percent, Pittsburgh is lower than the benchmark average of 7.2 percent. Pittsburgh's unemployment rate decreased year-over-year by 0.4 percent and was slightly lower than the rate in May 2013 (6.9 percent).
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| From Pittsburgh Today |
The number of unemployed in the Pittsburgh region decreased by 4.7 percent in June 2013 compared to June 2012. The number of employed increased year-over-year by 1.3 percent as did the total labor force by 0.9 percent. Thanks for your interest, Douglas Heuck, Program Director, PittsburghTODAY
Ecommerce Day Forum: Save the Date!
According to Forrester Research, online shoppers in the U.S. will spend close to $262 billion on products & services in 2013, up 13 percent from 2012. Are you poised to compete in the fastest-growing sales channel?
On Thursday, September 12, 2013 from 8 a.m. to 4:30 p.m., join regional B2B, B2C and non-profit organizations at the Erie Technology Incubator, and get expert advice from "ecommerce heroes" who are successfully selling products and services online. During the breakout sessions, you'll have an opportunity to learn:
What the newest trends in ecommerce are, and what works best for B2B, B2C and non-profits.
How to get started with the right ecommerce platform and tools, and what options are available.
Merchandising best practices, including store design, product pages, photos and videos.
How to support your ecommerce efforts through marketing and sales efforts.
The Regional Ecommerce Day Forum (REDF) is a day-long conference for businesses, non-profits, and anyone interested in starting or expanding an ecommerce-based business. The REDF will be a collaboration that promotes, inspires and empowers entrepreneurs, businesses and non-profits through professional development and relationship building.
Whether you're starting a new entrepreneurial venture or looking to to take your current business to the next level, understanding the key components that make up the ecommerce ecosystem is critical to your success.
You don't want to miss out on this ecommerce event. Mark the date - Sept. 12 - on your calendar and look for more information on how to register coming soon.
From Our Friends at the URA
HAVE A GREAT BUSINESS IDEA? NOW THERE’S A WEBSITE THAT CAN HELP YOU GET IT OFF THE GROUND. On August 1, the URA unveiled a new website designed to connect entrepreneurs with opportunities and serve as a “launchpad” for local and new businesses. The site, LAUNCHPGH.com, is a portal for entrepreneurs, investors and developers who want instant access to Pittsburgh’s best business and networking resources.
LAUNCHPGH.com is divided into three main circles - Biz, Buzz and Burgh - and offers information on everything from funding options to local business events in a responsive, mobile-friendly and easy-to-navigate design that allows all users to quickly locate the exact content they need in just a click or two.
As part of an overall plan to create a more robust entrepreneur environment in Pittsburgh, LAUNCHPGH.com focuses on businesses of all sizes, from small candy vendors to large tech companies, and provides a substantial spread of information. Whether you’re a first-time entrepreneur in the Pittsburgh area, the owner of a startup, a local venture capitalist or investor, a resource provider, or even just looking for job opportunities with a new startup, this site will serve as your compass, cutting through the clutter and pointing you towards the best resource in the least amount of time.
LAUNCHPGH.com was developed by the URA and the 20 organizational members of PowerUp Pittsburgh.
“The URA was uniquely situated to pull together all of the initial partnerships to support an entrepreneur-friendly environment,” said Tom Link, director, URA Center for Innovation and Entrepreneurship (CIE). “After expanding our Business Development Center into the CIE and bringing on board an innovation and entrepreneurship strategist, we felt this was the logical next step.”
Happy Birthday Pittsburgh 2030 District
The Pittsburgh 2030 District is one year old this month.
Facilitated by Green Building Alliance (GBA), the goal of the program is to improve Downtown Pittsburgh's economic position and sustainability impact by reducing energy and water consumption, and transportation emissions by 50% by the year 2030. To date, property managers and owners with 100 buildings and over 30 million sq. ft. of space have voluntarily joined the 2030 District.
The GBA brings together property owners participating in the program bi-monthly and will host the next property partner meeting on September 17. Partner meetings provide a closed-door environment for property managers and owners to share best practices in energy and water reduction strategies, discuss financing strategies for capital improvements, and analyze potential financial returns for efficiency improvements. These meetings are restricted to properties participating in the Pittsburgh 2030 District, so contact GBA today and join the growing tide of public and private property owners who have committed to making Downtown Pittsburgh even better.
Affordable Care Act 101: How does the Affordable Care Act impact your small business?
If you own a business with 50 or less employees, it's important to understand how the Affordable Care Act will impact your small business. What are small business owners required to do? What kind of paperwork is involved? Are there tax credits available? What is the SHOP and the MarketPlace? How will the Act affect patient care?
August 13, 2013, 9:00am- 12:00pm, FREE
Duquesne University, Rockwell Hall Lecture One, 600 Forbes Ave. Pittsburgh, PA 15282 
Register Now!
This was reported as a reproduction of PositvelyPittsburghLive news done by Joanne Quinn-Smith. (c) Joanne Quinn-Smith and PositivelyPittsburghLive(TM) 2013 All rights reserved.
Listen to the show online here.
Tara Darazio is a Positively Pittsburgh Live reporter, an independent copywriter, blogger, article writer, and social media strategist. If you are in need of writing assistance, or need help with your social media efforts connect with Tara on LinkedIn here.
