Positively Pittsburgh Small Biz
Saturday Showcase 4-26-14
Communications Businesses
Linda Richardson
Expert Translations and Interpreting Executive
All Clear
Translations
is committed to helping businesses expand
their markets globally and grow sales. Translations of marketing materials,
websites, software and more. Video sub-titling in many languages, Video
voice-overs in many languages. Telephone Interpreting in over 180 languages! We
have the experts to help you deliver a fast, cost efficient, localized message.
Magnify your company’s potential globally with All Clear Translations.
Working with my clients to build their sales
through translations and interpreting. We offer telephone interpreting and
translations in over 180 languages.
Unique process that can include Plain English
translation helping increase understanding and comprehension in English while
reducing translation and production costs.
Goal: to help companies realize great growth
through global sales. To educate through speaking engagements the value of international
communication for manufacturers in the US and abroad.
Specialties:telephone interpreting, video
translation, voice-overs and subtitling in many languages, marketing
translations, website localization, software localization, technical translations,
Plain English resource for technical and safety writers, using our process can
save money for English manuals and translated materials. Speaker for
educational seminars on Global Commerce and Marketing.Presented at LISA, SBDC
workshops...
Points of discussion.
- Linda
started All Clear Translations at the end of 2010. Her passion is helping
companies take their brand globally. Helping them through translation,
connections, education is exciting. Watching them grow and prosper is so
rewarding.
- Last
year she was accepted into the eCenter Technology Incubator in Hermitage. She
opened that office in April.
- Since starting as a
language translations company All
Clear Translations
has added telephone interpreting,
transcription and video closed captioning to answer the needs of our
clients. For example, local companies selling globally now need help
fielding calls from people everywhere. One of my clients, LockHouse has
added Hindi sub-titling to their informational video and presented at an
International Conference in India. The video has created much talk and
interest in their cutting edge technology.
- Next
month, Linda will be on a panel discussion with the WIB (Women in Biology)
discussing how social media can help you brand and build your business.
She will also be speaking at an eCommerce event in Erie with the Ben
Franklin Technology Partners. Linda will be discussing adding languages to
your website and the impact on eCommerce for our U.S. companies looking to
grow internationally.
- She
was accepted into the SBA Emerging Leaders Initiative in Youngstown, OH.
She is honored to participate and wants to thank the SBA for creating this
program for Small Business. This is offered in only 27 cities across the
country.

Translation
Services
‣ Manuals
‣ Marketing
‣ Legal Documents
‣ Websites
‣ Software
Interpreting
‣ Over the Phone
‣ 24/7
‣ 180 Languages
‣ Expertise in medical
‣ HIPAA Certified
Video/Audio
‣ Transcription
‣ Translation
‣ Audio voice-over
‣ Closed-Caption
TIP for Listeners:
Highest converting websites have multiple languages and video on their landing
page. By 2016 Global Video Traffic will be 55% of all internet traffic. Link
the video it to YouTube, add closed caption it and your sales will grow!
Any
company who sends All Clear Translations a new project will receive the book “Kiss, Bow or Shake Hands” a
guide for international business etiquette.
Linda Richardson | President
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Direct: 412.496.5105
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3580 Innovation Way Suite
108
Hermitage, PA 16148
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Kelli (Morgavo) Robbins
President of Contact One Communications, a firm that specializes
in 24/7 Call Center and Telephone Answering Services
Kelli is an author, trainer, speaker, entrepreneur and former
president of the Pittsburgh Business Development Alliance. She leads a firm
that delivers information and business results through better communication.
For over 25 years, Kelli has worked across the country and, over her career,
has set up thousands of clients that range from political leaders, to CEOs, to
small business.
Kelli’s work has helped thousands of business leaders develop strong
communications management strategies. She works with clients on every aspect of
communication from the development of vision and strategy, to the preparation
and delivery of marketing plans, web presence and communications management.
2012 – Present (2 years)Downtown Pittsburgh, Omni William Penn Hotel
January 2009 – Present (5 years 4 months)
Advertisers Associates is a 60 year old firm that specializes in
marketing, printing, direct mail, fulfillment, graphic design and warehousing.
Our ten story building is bursting with energy and new marketing ideas and
materials each and every day!
Kelli Robbins is the owner and President of Contact One Communications. Founded
in 1985, Contact One specializes in telephone answering service and custom call
center applications for commercial, medical, e-commerce and web applications
for companies in the Pittsburgh region and all across North America. Her firm’s
clients are top leaders in business, from Fortune 500 to small and midsize
companies and professional services firms.
In addition, Kelli works in the arena of marketing, advertising
and branding with entrepreneurs of all sizes. Her special emphasis is on
creating and printing collateral materials; direct and electronic mailings; web
design and product fulfillment. Kelli’s firm provides top corporate clients -
and budding entrepreneurs alike - with a total communications solutions package
for rapid business growth and development.
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| Kelli at Rotary Gala |
Kelli holds board and leadership positions in many organizations. Nationally,
she serves as the Membership Chairperson for the Association of Teleservices
International; the Government Relations Committee (including a recent trip to
Capitol Hill to promote legislation for the Private Sector Critical Response
Centers (PSCRC); and the ATSI Marketing Committee. She is also a member and
frequent speaker for GLTSA (Great Lakes TeleServices Association). In addition,
she had previously held the position of Convention Chairperson for a National
Call Center Equipment Association, NAEO. Kelli also is a regular featured
Customer Service writer and track master for the National Call Center
Publication “Answer OnLine”.
A native Pittsburgher, Kelli is the Programming Chairperson and Membership
Co-Chair for The Downtown Pittsburgh Rotary Club; The Secretary of the Board
for the Golden Triangle Executives Club; serves on the Community Development
Board for Animal Friends; Pittsburgh Coalition for Homeland Security; a member
of the Pittsburgh Rivers Club; and a singer for the Mother of Sorrows Church
Choir.
Kelli was also
honored to be appointed Membership Chairperson under incoming District Governor
Herb Diekman ("Dike-man") beginning June 30, 2013.
The Downtown Pittsburgh
Rotary Club is one of the oldest in the world. It is the 20th
chartered Rotary Club globally, and
has spawned 52 clubs in the Pittsburgh region, making up our Rotary District 7300. We have over 1500 members in the region!
Fun Fact: Did you know
that there are 35,000 Rotary Clubs WORLDWIDE, and
that Rotary is the second largest service
organization in the world: Second only to the CATHOLIC
CHURCH!!!
Kelli founded First Contact
with the mission to get my Contact One Client's
telephones to ring even more with new business opportunities!
3 company mottos:
- "A missed call is
a missed opportunity! "
- "Opportunity
Doesn't Knock.... It Rings!"
- "Your Business Image Is
On the Line"
Kelli started my traditional
telephone answering service business around
my family dining room table at 21 years old,
and how we survived and morphed into who we are today.... CELEBRATING 30
years in business!
Try Contact One Answering Service for one month free service as PositivelyPittsburghLive
Listener
Hank Walshak is Founder and President of Walshak
Communications, Inc., a company he launched in 1984.
He is known as The Communications Expert for Experts.
As the name suggests, he works with business and professional experts to
develop and communicate their marketing vision and content.
His ultimate role with the
people and companies he works with is to enable them to stand apart from their
competitors in highly distinctive ways as they communicate with their audiences
through traditional and social media.
Hank has written three books and
coauthored two. His most recent
book—Driven: A How-to
Strategy for Unlocking Your Greatest Potential, a
work of creative
nonfiction, was written with Razi Imam and
published by
John Wiley & Sons.
He also
writes on business and healthcare for national media under his byline and the
bylines of clients.
Hank
Walshak Talking Points
·
Many of
my clients have difficulty integrating public relations, social media, and content
marketing.
·
I make
them aware of what I call “The werewolf marketing myth”: trying to do all their
communications through a single channel.
·
Integrating
marketing communications is like taking care of toddlers. You have to adapt
yourself to the personalities of multiple communications vehicles—public
relations, social media, content marketing, presentations, and the like.
·
The
dinosaurs aren’t dead yet. Traditional publicity still works. You have to
master the art of the query or the pitch.
·
News
releases are practical if used for real news and selectively.
·
And
let’s not forget what I call the PR aftermarket.
·
Facebook
is good for things like conversation starters, items related to a company’s
blog posts.
·
Linkedin
is great for business development, linking in real life with prospects.
·
Twitter
is wonderful for short messages, newsy items, and the like.
·
If
you’re marketing content, you’re in the publishing business. Publishing rides
on content. Keep to an editorial schedule. Make it frequent, consistent, and
regular. Publish opinions on news, trends, and business developments.
·
Master
the art of the short.
·
The big
question nobody asks: Where do your clients and prospect go for their
information?
·
Ya gotta
have a written communications strategy. Target audiences. Communications
objectives. Media program. Budget and resources, Analyze and assess results.
·
Remember:
Your website and your blog form your communications hubs.
Hank’s final tip for prospective customers:
Write your communications plan first. Then follow your plan. The end game: Be read. Be heard. Be seen. Be
known.
Hank’s special
offer for PositivelyPittsburghLive listeners and blog readers:
For the first five listeners or
readers who send an email with the subject line, “Lend a Hand,”Hank will
provide an hour of coaching free on integrating their PR, social media, and
content media.
Hank Walshak
The Communications Expert for Experts
Founder and President of Walshak Communications,
Inc.
Sunita
Pandit, Mrs. Cardiology
Sunita started her website mrscardiology.com
two years ago
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| Sunita and husband Dr. Santosh Pandit |
with a passion to dissipate information to patients that were and
are today seeking information they cannot get from their own doctor due to reasons
including time limitations and just not knowing what to ask.
The site now is evolving to include her
Mrs.Cardiology podcasts from TalkShoe where she covers topics on nutrition and
healthy living and my take on how you can make your doctor successful with your
care.
Recent topics:
· Role of Protein in Weight Management
· Reasons You Don't Lose Weight
·
Antioxidants--
Sunita starts with a baseline on your
health with a scan of your hand with the Pharmanex BioPhotonic Scanner which
gives me your anti-oxidant score. This tells us how much nutrition your
cells have absorbed over the last 6 to 8 weeks. My goal is to have you take
supplements but hey if you increase your intake of fruits and vegetables... you
Doc will be very happy!
She is also passionate
about the use of essential oils from Doterra International because of the
improvement in the quality of life of those I take care of at home. My mom at
83 and multiple health issues is in great condition!
With the lines of products she promotes,
she also works with people wanting to earn a living in selling. Her
background is in Computer Science so my view is more analytical and so ... She
is a storehouse of information! Her goal is to make it easier for those
that she brings on to her team as she prefers easy and fun to hard and fuddy
duddy!
Mrs.
Cardiology Tip to the audience is that You are the best
advocate for your health... So take the time and effort to understand exactly what is
happening to you. Never settle
for the information handed to you by your health
care provider. If you are not sure or need more information - ASK. If you do not want to be seen by a PA or NP, you have to ask for the doctor.
Her special offer is to come in and get scanned. Her regular price is $25 but as listeners
of Joanne's show, you get the
patient price - $20. Kids are $10. Come help her meet her goal of scanning 1000 people in Western Pennsylvania this year!
http://mrscardiology.com
wrinklefreediva.nsproducts.com
(412) 367-9104
(c) Joanne Quinn-Smith host of PositivelyPittsburghLive
Talkcast, 2014, all rights reserved